Class Nine:
Learning about the Product Life Cycle (Introductory, Growth, Maturity, Decline) was a good refresher. I think it's important to understand this cycle both as a consumer and working with marketing because the product is what you are either purchasing or selling.

Learning the four out of five new products fail was a slight shock to me. I understood that it was hard to have products succeed but I didn't think that many would fail. From this, I learned that being in business you have to understand that you will probably fail at times. It's important to keep trying to make sure that you also get that success as well.